Category Archive: Press Room

Pizza Hut Teams up With NFL Star Running Back Todd Gurley To Tackle Childhood Literacy

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Official Pizza Sponsor of the NFL leverages partnerships with NFL teams and players to inspire young readers & raise funds for nonprofit First Book PLANO, Texas (November 27, 2018) – Nearly 35 years after launching its iconic BOOK IT! program, Pizza Hut is expanding its commitment to literacy through its... Read more

Michelle Obama Surprises Children at Para Los Niños Early Education Center in Skid Row, in Partnership With Penguin Random House and First Book

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Mrs. Obama’s visit is a part of Penguin Random House’s one million book donation in the Obama family’s name LOS ANGELES (November 15, 2018) — Today, while in town for her Becoming book tour, former First Lady Michelle Obama made a surprise visit to the Para Los Niños Tina and... Read more

zulily, Penguin Random House, and First Book Host ‘Books For Kids’ Buy-One-Give-One Campaign to Give Children the Gift of Reading

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Partners Celebrate National Family Literacy Month with Select Holiday Purchases Benefiting First Book to Enrich the Lives of Kids in Need SEATTLE (November 1, 2018)–There’s nothing quite like the immersive, imagination-inspiring power of books: who doesn’t love discovering new worlds, swimming with mermaids, or just simply saying good night? Story... Read more

First Book, The NEA Foundation, and Lee & Low Books Further Commitment to Diversity

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First Book, The NEA Foundation, and Lee & Low Books Further Commitment to Increasing Diversity in Young Adult Literature With Award-winning Debut Novel WASHINGTON (October 30, 2018)—The NEA Foundation, Lee & Low Books, and First Book, the nonprofit social enterprise committed to equal access to quality education, are expanding the... Read more

First Book and Celebrated Children’s Author Pat Mora Honor Texas Library with Estela and Raúl Mora Award

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Three schools serving students in need receive special recognition for promoting literacy WASHINGTON (October 4, 2018) – Johnson City Library in Johnson City, Texas, will receive the 2018 Estela and Raúl Mora Award, an honor given by award-winning children’s author Pat Mora and her sister, Stella Mora Henry, in partnership... Read more

vineyard vines Kicks Off #WhalesForACause With Simon & Schuster, First Book

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STAMFORD, Conn. (September 27, 2018) — vineyard vines, a lifestyle apparel brand best known for its smiling pink whale logo, announced the debut of their annual Whales for a Cause campaign. In partnership with renowned publisher Simon & Schuster and First Book, the nonprofit social enterprise dedicated to educational equality, the campaign... Read more

PBS and First Book Partner With Publishers to Bring 350,000 Books to Kids in Need

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Books Donated by Penguin Random House, Simon & Schuster, and Hachette Book Group are Available to PBS Stations Nationwide as Part of THE GREAT AMERICAN READ WASHINGTON (September 19, 2018) – First Book and PBS are partnering to distribute more than 350,000 brand new books to children in need through... Read more

BECOMING: Penguin Random House to Mark Release of Former First Lady Michelle Obama’s Memoir With Donation of One Million Children’s Books to First Book in Obama Family’s Name

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Former First Lady of the U.S. Michelle Obama Reveals the Book Cover for her Memoir, “BECOMING,” Scheduled for November 13, 2018, Global Publication    New York, New York (May 24, 2018)—Former First Lady of the United States Michelle Obama revealed today on Instagram the book cover of her highly anticipated... Read more

First Book and AFT Equip Highest-need Schools in Puerto Rico With Basic Needs Closets

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Organizations partner to deliver essential resources to support students’ basic needs as part of ongoing disaster relief WASHINGTON and SAN JUAN, Puerto Rico (May 11, 2018) – This week, First Book, the nonprofit social enterprise focused on equal access to quality education, and the American Federation of Teachers (AFT) are... Read more

Disney Publishing Worldwide, Little Free Library® and First Book Bring Marvel’s Avengers: Infinity War-themed Library Stands to Select Communities

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Readers Assemble! Disney Publishing Worldwide Teams up with Little Free Library® and First Book to Bring Marvel’s Avengers: Infinity War-themed Library Stands to Select Communities this May Glendale, Calif. (May 7, 2018) – On Saturday, May 12, 2018, Disney Publishing Worldwide and Little Free Library will begin to reveal nine... Read more