Join First Book Employees in the Magic of Storytelling!

We’ve been celebrating our annual Magic of Storytelling campaign with Disney since January, but it’s coming to an end!

And we still need your help to unlock a 1 million book donation to the educators and kids we serve.

How can you help exactly? It’s simple: Post a shelfie (a picture of yourself with your favorite book, or a picture of your bookshelf) on Instagram or Twitter. That’s it!

Each picture posted online with the hashtag #MagicOfStorytelling through March 31, 2019, unlocks a book donation for a child in need.

To show you how it’s done, those of us at First Book took some shelfies to share with you!

You can share smiling pictures or goofy ones! You can even take a shelfie of your pet! All of the photos shared will unlock a book for a child in need.

Will you share a shelfie to help us reach our goal of 1 million books donated?

This year we have a few surprises in store for lovers of literacy and education advocates, including a chance to win a trip to Los Angeles to attend the season finale of American Idol!

Learn more about our partnership with Disney and the Magic of Storytelling campaign when you visit