First Book volunteer helping a child at a Disney event

Disney’s Magic of Storytelling

Disney and First Book’s partnership helps get even more books to kids in need.

Million of Books & Counting

disney logo

Imagine a world where children don’t know the magic of books. Where there are no stories to inspire the next generation of diverse creators, thinkers, and leaders. With the Magic of Storytelling, young people have an opportunity to build new skills and believe in possibilities.

Through a long-standing relationship with First Book, Disney has provided millions of books to children in need. They’ve inspired millions to take action to help bring new books and resources to these kids across the country. Help us cultivate the next generation of storytellers.

Magic of Storytelling Series

Watch the full series

Read aloud with celebrities, authors, and other notable figures as they read some favorite Disney books and stories. Plus, watch storytelling tips to help keep children engaged while reading aloud.

Browse the full selection at MagicofStorytelling.com and pick your favorite to share with your classroom or child.

young girl at a disney family festival magic of storytelling event

Help Spread the Magic of Storytelling

The books Disney donates are distributed by First Book to educators in schools and programs exclusively serving children from low-income families around the United States. Watch the PSA to the right to learn more about the Magic of Storytelling.

Educators who serve children in Title I schools or programs are encouraged to register for free. Registration takes about 5 minutes and once approved, educators can purchase books at reduced costs, access funding from promotional partners, and download free resources designed to help educators tackle issues in the classroom. 

Thank you to Disney and First Book for making it possible for me to help foster the Magic of Storytelling to as many children as possible. In some cases, the books they take home may be the only thing that they truly own.

— Lisa F., Educator | Eaton, NY
graphic with text that says: "Double Your Impact to Help Give a Million Books! Help give a million books to kids in low-income communities this holiday season and beyond. The book you send may be the only holiday gift a child gets, and helping a child love books makes a lasting difference. Give by December 31 to double your impact through a Matching Challenge Fund from our generous friends at Pizza Hut — twice as many books with a single gift!" There is a red donation button in the lower right corner. On the left side of the graphic is an image of a young girl holding up a book and smiling.