JetBlue Helps First Book Provide 10,000 New Books to Kids for Black History Month

Posted in: Focus on First Book, Impact Stories

Civil rights leader and former United States Representative Barbara Jordan once proclaimed, “Do not call for black power or green power. Call for brain power.” This February, our friends at JetBlue are answering that call by providing 10,000 new books to kids in need. The books will go to schools... Read more

First Book and Jet Blue Soar With Reading!

Posted in: Focus on First Book, Impact Stories

First Book is excited to be partnered with JetBlue’s “Soar with Reading” program.  Soar with Reading aims to keep children reading throughout the summer, harnessing a combination of in-flight and online literacy resources, community reading events and proving new books to children in need. For every reader who registered on... Read more

JetBlue and PBS KIDS Soar with Reading!

Posted in: Focus on First Book, Impact Stories

JetBlue crewmembers, PBS KIDS host Mr. Steve and PBS KIDS Characters Hooper and Super Why! touched down at the Anacostia Neighborhood Library this week to encourage children to keep reading over the summer. This summer, JetBlue and PBS KIDS launched the Soar with Reading program. Children traveling on JetBlue flights... Read more