JetBlue Helps First Book Provide 10,000 New Books to Kids for Black History Month

Civil rights leader and former United States Representative Barbara Jordan once proclaimed, “Do not call for black power or green power. Call for brain power.”

This February, our friends at JetBlue are answering that call by providing 10,000 new books to kids in need. The books will go to schools and programs in the First Book network in five major cities that JetBlue serves — Boston, New York, Orlando, San Juan, and Hartford, Conn. Teachers and program leaders will be able to select the books for their kids from the First Book Marketplace, including the great titles in our “Exploring Diversity” section.

First Book is grateful to JetBlue for continuing to inspire greatness and provide kids with the resources they need to make their futures take flight. To learn more about becoming a registered classroom or program, visit us online.

Image of a young girl, smiling at the camera. There is text on the left side of the image, against a blue background, that says, "Matching Challenge: Be a Champion for Educators! Every day, dedicated teachers pour their hearts into classrooms with too few resources to help eager minds learn. Your gift by May 31 will be DOUBLED to bring joy through new books that ignite imagination and transform young lives. Will you be their champion today?" Beneath the image is a red button that says, "I'll give now".