dd’s Discounts

Since 2009, First Book and Ross Stores have collaborated on the annual Youth Literacy Fundraiser in all dd’s DISCOUNTS Stores, distributing over 2.5 million books nationwide. This initiative is a hyper-local fundraising effort with impact across the U.S., ensuring that every dollar raised benefits the community where it was generated. First Book also receives First Book Marketplace funding for local schools and programs during the Grand Opening ceremonies for select, new dd’s and Ross Store locations. Throughout the year, Ross also supports nonprofits through its employee matching gift program, further enhancing our ability to provide vital resources and support to children in need.

Image of a young girl, smiling at the camera. There is text on the left side of the image, against a blue background, that says, "Matching Challenge: Be a Champion for Educators! Every day, dedicated teachers pour their hearts into classrooms with too few resources to help eager minds learn. Your gift by May 31 will be DOUBLED to bring joy through new books that ignite imagination and transform young lives. Will you be their champion today?" Beneath the image is a red button that says, "I'll give now".