Author Archives: Rochee Jeffrey

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Impact Stories

It's Raining Books in Milwaukee

Last week First Book  distributed close to one million books in Seattle and  Minneapolis. This week, we have a team in Milwaukee, Wisconsin distributing 420,000 books to programs and schools that serve kids in need. Of those 420,000 books, more than 100,000 will be distributed locally throughout the Southeastern Wisconsin… Read More
Focus on First Book, Impact Stories

First Book & Cheerios Serve Spoonfuls of Stories

First Book is excited to be partnered with Cheerios and Simon & Schuster for the Spoonfuls of Stories program. Over the past ten years this dynamic program has fostered a shared love of reading with parents and kids across the nation by providing more than six million free children’s books in… Read More
Focus on First Book, Impact Stories

Success Stories: Literacy as Currency

Today’s guest blog post comes from Michelle Janaye. Michelle is the assistant director of The H.O.P.E. Scholarship, a non-profit organization designed to empower financially-challenged students with need-based scholarships. She is also a freelance writer and videographer in the Chicago metropolitan area. Follow her on Twitter @michellejanaye. There was… Read More
Focus on First Book

KPMG Gets Blue for Books

Our friends at KPMG and golf champion Phil Mickelson have paired to launch ‘Blue for Books,’ a nationwide charitable initiative designed to put thousands of books into the hands of children in need through the sale of KPMG blue golf hats, just like the famous one that Mickelson wears on tour. … Read More
Impact Stories

Barclays Delivers Books to Brooklyn

Last week, Barclays volunteers visited PAVE Academy in Brooklyn, NY to read with students and hand-deliver brand new books from First Book.  Volunteers visited the Howard and Syracuse kindergarten classrooms to read four different books to 50 excited students, including the Barclays special branded edition of … Read More
Focus on First Book

Let's Read Across America!

Happy Read Across America Day! NEA’s Read Across America Day is the largest reading event in the nation and a reading motivation and awareness program that calls for every child in every community to celebrate reading on March 2, the birthday of beloved children’s author Dr. Seuss. Read Across America… Read More
Focus on First Book

Share the LOVE of Books

There is no denying it, First Book loves books and we LOVE getting books into the hands of kids in need. This Valentine’s Day, we ask you to share the love of First Book with teachers and program leaders who work with children from underprivileged families. Let… Read More
Focus on First Book, Impact Stories

Barclays and First Book Bring New Books to Newark

Last week, volunteers from Barclays made their fourth visit to Vailsburg Elementary School, one of North Star Academy Charter School’s Newark, NJ campuses, to host a Barclays reading party. The volunteers started their morning as part of Vailsburg’s Community Circle, a school-wide gathering that is a core part of the… Read More
Focus on First Book, Impact Stories, Our Partners

Justin Tuck – Champion of Literacy

Are you getting excited for the Super Bowl this weekend? We know we are! This year’s rematch of the 2008 Super Bowl between the New York Giants and New England Patriots promises to be an exciting game, and not just for the helmet crashing, Madonna halftime show and commercials. We… Read More
Focus on First Book, Impact Stories, Our Partners

MLK, The Obamas & First Book

“Everybody can be great, because anybody can serve. You don’t have to have a college degree to serve. You don’t have to make your subject and verb agree to serve. You only need a heart full of grace. A soul generated by love.” – Martin Luther King Jr. Every year,… Read More