First Book

Our Approach

We put groundbreaking ideas to work.

1) We harness the collective power of educators serving low-income children.

First Book is the largest and fastest growing network of educators and program leaders exclusively serving children in need. With more than 325,000 current members, and nearly 4,000 educators signing up each month, the First Book network now reaches an average of 3 million children every year, and supports more than one in four of the estimated 1.3 million educators serving children in need. First Book’s goal is to reach every classroom and community in need with books and educational resources.

2) We listen, amplify and answer unmet needs.

Surveys and data analytics of our educator network help us identify and respond to the needs of the educators and kids we serve. With their feedback, and through their collective market force, we influence publishers to make the most needed and most wanted books, educational resources and other essentials available at the lowest possible cost.

3) We apply our proven distribution models to make sustainable, systemic change.

Our innovative and powerful distribution channels, the First Book Marketplace and the First Book National Book Bank, effectively deliver resources from books to band-aids. Built with growth in mind, these resource pipelines can scale to meet the needs of our growing member network and the kids they serve. Both the First Book Marketplace and the First Book National Book Bank are accessible to our members 24 hours a day, 365 days a year.

4) We are efficient and frugal.

97 percent of First Book's revenue goes directly to providing new books, educational resources and other essentials to kids in need.

A Recognized Leader

First Book’s commitment to innovation, collaboration and impact has been recognized by leading institutions such as the Library of Congress, the National Book Foundation, the World Economic Forum and more. Learn more about our Honors and Awards.

Our Approach

Price is the #1 barrier to book ownership. Our innovative model knocks down that wall.

Our Innovative Approach

Media Center

Visit our Media Center to see the latest First Book news, honors and awards, and multimedia content.

The First Book Media Center

Our Impact

First Book works with existing community programs and schools to provide an ongoing supply of new books and educational resources to children in need.

First Book's Impact

Development lightbox Sept 2017 B2S